Groundwork
Groundwork

Website development, done properly

Most slow, fragile websites were built fast on top of a page builder and left to fend for themselves. Groundwork sites are built by hand on the same modern foundations the big product companies use, then looked after.

What "properly" means

1

Fast where it counts

Built and measured on real phones on ordinary connections, because that's where your customers are. Speed is also a ranking factor, so it pays twice.

2

Nothing to babysit

No page builders and no pile of plugins that need updating before they become a security hole. Less to break means less to pay for later.

3

Built to rank

Clean structure, sensible titles and descriptions, and structured data where it genuinely helps. The fundamentals search engines reward, done properly from day one.

4

Works for everyone

Readable text, proper contrast, labels on forms and images. Accessibility is part of building well, and it quietly widens who can become your customer.

Plain words about the technical bit

You shouldn't need to care what your website is built with, only what that buys you: pages that load before your customer loses patience, a site that doesn't break when something updates, and hosting that stays up.

If you do want the details, we'll happily walk you through every choice. Either way the code is written for your site alone, and when the project ends it belongs to you.

Aerial view of Perth city and the Swan River foreshore

Packages, compared honestly

Design and development are one package and one quote, agreed in writing before any work starts. If a smaller package covers what you need, we'll say so.

Launch Site

  • Bespoke design
  • Pages: 3 to 5
  • Help with the words
  • Mobile-first, fast loading
  • SEO fundamentals
  • Contact forms
  • Typical timeline: 2 weeks

Growth Site

  • Bespoke design
  • Pages: 6 to 12
  • Help with the words
  • Mobile-first, fast loading
  • SEO fundamentals
  • Contact forms
  • Blog and content structure
  • Booking or quote forms
  • Analytics setup
  • Typical timeline: 3 to 5 weeks

E-commerce / Custom

  • Bespoke design
  • Pages: As scoped
  • Help with the words
  • Mobile-first, fast loading
  • SEO fundamentals
  • Contact forms
  • Blog and content structure
  • Booking or quote forms
  • Analytics setup
  • Online store / member areas / integrations
  • Typical timeline: Scoped

Let's lay the groundwork.

Send us your current website, or just tell us about your business. We'll take a proper look and tell you what we'd do.